The Department of International Trade Promotion (DITP), is opening its doors to the 63rd edition of the Bangkok Gems & Jewelry Fair (BGJF) under the theme of “Thailand’s Magic Hands”, which showcases the unique craftsmanship of jewelry made in Thailand.
The 63rd BGJF will reinforce Thailand’s strong background in gems and jewelry manufacturing and trading. Supported by government measures to promote the industry, the trade show will help maintain the steady growth evident in the gems and jewelry industry.
According to DITP Director-General, Banjongjitt Angsusingh, in 2018 the country exported almost U$12 billion’s worth of gems and jewelry products, or 5% of all Thailand’s exports.
“Throughout the last few years, exports from this industry, excluding unwrought gold, has steadily improved in both volume and value,” Angsusingh said in December. “In 2018, Thailand’s gems and jewelry exports outperformed expectations in major markets such as Hong Kong, the United States, the EU and China. Meanwhile, more investors are putting their trust in the skills of Thai artisans and workers by setting up manufacturing hubs for international brands right here in Thailand.”
In order to facilitate the competitive advantage of the Thai jewelry industry, the DITP has launched Thailand’s Magic Hands, a global campaign aimed at gaining international recognition for the Thai gems and jewelry industry. It reiterates the strengths of the country’s gems and jewelry industry at the international level by connecting the spirit of jewelry making to the traditional way of life and advanced skills of making intricate creations. The campaign is set to increase awareness among international audiences as well as boost the country’s gems and jewelry products exports.
“The DITP is determined to make each BGJF more memorable and more exciting for visitors, while increasing its efficiency as a trading platform for domestic and international gems and jewelry companies,” said Angsusingh. “Some key attractions at the BGJF include our signature special exhibitions like The Niche Showcase, Innovation and Design Zone, as well as New Faces. Additionally, over 900 manufacturers, traders and exporters from Thailand and other countries will be exhibiting in over 2,000 booths, and we expect to welcome over 20,000 visitors at the fair.”
This year, Thailand’s Magic Hands theme will feature at the 63rd Bangkok Gems and Jewelry Fair held by the DITP, on 20 to 24 February 2019 at Impact Muang Thong Thani, Bangkok, Thailand.
The fair is open for trade negotiations from 20 to 22 February (10am – 6pm) and to the general public on February 23 (10am – 6pm) and February 24 (10am – 5pm).
For more information and pre-registration, visit www.bkkgems.com or dial DITP Call Center 1169.
Words by Pimsirinuch Borsub