The DITP is hosting the second IDEA LAB: Thai Brand Incubation Programme under the concept of From Local Wisdom to Global Market between June and September 2019 in Chiang Mai and Bangkok to assist Thai entrepreneurs from northern Thailand develop their products and explore global markets.
Thirty entrepreneurs were selected from more than 100 applicants to participate in the workshop and pitching activity from June 3 to 6 in Chiang Mai.
“To be successful in the global market, entrepreneurs have to differentiate their products from others in the market and create value-added products and services, which meet universal standards,” said DITP Deputy Director-General, Wannaporn Ketudat, on June 25. “Fifteen out of 30 entrepreneurs will have an opportunity to meet with experts, who will give advice on brand building and business strategy planning.”
